Valvoline Professional Series (VPS)

VPSPetroChoice has partnered with Valvoline to be a primary automotive chemical products provider with its Valvoline Professional Series (VPS) line of lubricants. VPS Valvoline lubricants provide the means and tools to get the most from automotive maintenance service programs, assisting the bottom line in dealerships, automotive service centers and quick lubes. The VPS line of Valvoline lubricants provides loyalty and warranty programs with special consumer retention promotions to drive customers back to the specific retail business, as well as a multitude of point of sale materials.

The VPS Program features product categories that
are derived from a solvent-free technology, including:

  • Cooling systems
  • Fuel systems
  • Power steering systems
  • Engine cleaning
  • Automatic transmission
  • Brake systems
  • And much more

An example of a VPS service is Valvoline cooling system service, which helps prevent overheating, breakdowns and costly repairs. Regular cooling system maintenance helps prevent engine over-heating in the summer and removes rust and scale build-up to restore the proper flow of coolant.

Valvoline provides fully funded marketing campaigns designed to create consumer excitement with benefits such as discounts on Valvoline lubricants and services. VPS lubricants assist in sustaining OEM maintenance requirements and improving vehicle performance. Additionally, these Valvoline programs provide benefits to the installer by increasing customer traffic, increasing average repair order tickets, improved loyalty and reduced discounting. The VPS program offers a best in class Limited Lifetime Warranty providing $1,000 to $4,000 in coverage for specific VPS services performed.

To learn more about the benefits of VPS Valvoline lubricants, please contact your local PetroChoice representative today!