Toyota is once again the world’s most valuable car brand according to the 2019 BrandZ global value rankings.
According to the report, which has been released annually for the past 14 years, Toyota is the world’s 41st most valuable brand, dropping five spots from 2018. The only other automotive brands to crack the top 100 were Mercedes-Benz at 54th and BMW at 55th. Honda and Ford rounded out the top five for automotive brands.
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While it finished 9th amongst automotive brands, Volkswagen was the only brand to improve its valuation from 2018. Porsche entered the top 10 after failing to qualify last year. To read the entire report, click here.